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• Hauling and towing. Families come with a lot of baggage. Luckily, 4-wheel drive is ideal for carrying anything. Whether it be luggage, groceries, bikes, or boxes.
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Has the search for your next automotive purchase led you to the full-size sedan segment? Well, if so, we here at Toyota of Plano think you should say hello to ours, the 2017 Avalon.

And why's that, exactly?

Pair up with the pundits over at Edmunds; they're here to explain it all:

Toyota definitely served up a slam-dunk with the Avalon's engine, a 3.5-liter V6.

Complemented by a six-speed automatic transmission, the V6 musters a stout 268 horsepower and 248 pound-feet of torque. Front-wheel drive is standard.

And we're pretty pleased with its fuel efficiency…

At Toyota of Plano, we take immense pride in the fact that our iconic Toyota pickup trucks, including the Toyota Tundra and Toyota Tacoma, are not just assembled but are conceptualized and designed with the American spirit in mind, right here in the United States. Understanding where these vehicles come from helps underscore Toyota's commitment to American manufacturing and innovation.

The Toyota RAV4 has always served a practical purpose for commuters and families around the Plano, TX area. Now, the 2016 RAV4 has built on its long-standing success by taking style, performance and comfort to another level.

That means the 2016 Toyota RAV4 is the best edition of the crossover ever constructed!

If your search for a new vehicle has led you to the midsize sedan segment, your pals at Toyota of Plano feel you'd be wise to give one of ours -- the 2016 Toyota Camry Hybrid -- your full, undivided attention.

And now, here to recount some of the Camry Hybrid's choicest qualities, is Autotrader personality Brian Moody. Tag along with him in the clip below:

At the base of the Camry Hybrid trim totem pole is where you'll find its most excellent entry-level iteration, the LE.

Standard features on this model include 16-inch steel wheels, automatic headlamps, keyless…

When we think about the new 2016 Toyota Prius, its incredible style is what comes to mind first. With aerodynamics more advanced than ever before, not to mention a look that's impossible to ignore, it offers the efficiency you deserve. To get a better idea, the automaker made a video that combines music and the hybrid car to visually represent the way that air flows over the body. Take a look at it below, click and drag to see everything in full 360-degrees, and get excited for a new experience.

Toyota has created a track-tuned minivan. No, it's not a tongue-in-cheek joke like the infamous "Swagger Wagon" ad campaign, which featured hip-hop singing suburban families ironically proving the Toyota Sienna could be "cool." This time, the automaker is serious.

Track-tuned Toyota Camry stock cars already perform admirably in NASCAR, so why not give the lineup's all-star minivan the same treatment? The result was the Toyota Sienna R-Tuned.

• Race-tuned shocks
• Custom front alignment
• Custom cold air intake
• 18x10-inch wheels with wheel spacer
• Radial performance tires
• Heavy-duty

Christina Fate, a rally car navigator for Toyota, is a novice rock climber. In fact, she trained just four weeks on an indoor wall with a coach before heading to New York City. There, she scaled a 120 foot rock wall installation—the same height as a billboard in Times Square—erected by Toyota.

We applaud Christina’s bravery and gumption.

There's been a gap in the Prius lineup since the plug-in model was discontinued last year but fear not! The Japanese automaker has just revealed their all-new 2017 Toyota Prius Prime and it's a plug-in with improvements like never before. Thanks to a larger battery pack and some other tweaks to get the biggest fuel economy results, this plug-in is expected to hit 120 mpgE and offer a maximum range exceeding 600 miles with the engine and motor combined. The folks at AutoGuide.com take a closer look at it below, so click that play button and enjoy…